Luxury brands usually offer the newest in technology because they are more likely to build in a profit margin. As battery technology continues to advance, range and price should allow for models to find price points between $25-35K. This seems to be a place in the market Chinese manufacturers are filling. When you consider that the 2024 model year will offer over 130 different BEVs in the U.S. compared to two in 2010, it is quite a jump in a little over a decade (https://www.visualcapitalist.com/the-number-of-ev-models-will-double-by-2024/). It will be a challenge to reduce greenhouse gas emission 50% by 2030 and 100% by 2050, but the transition to battery electric vehicles gives us a chance.
Luxury brands usually offer the newest in technology because they are more likely to build in a profit margin. As battery technology continues to advance, range and price should allow for models to find price points between $25-35K. This seems to be a place in the market Chinese manufacturers are filling. When you consider that the 2024 model year will offer over 130 different BEVs in the U.S. compared to two in 2010, it is quite a jump in a little over a decade (https://www.visualcapitalist.com/the-number-of-ev-models-will-double-by-2024/). It will be a challenge to reduce greenhouse gas emission 50% by 2030 and 100% by 2050, but the transition to battery electric vehicles gives us a chance.